Category Archives: Corporate Groups

Fast and flexible lighting for corporate reportage shots

I use the term ‘reportage’ slightly loosely here as this kind of shot is of course always set-up and highly choreographed, but the impression at least is to make it look as if you’ve captured a natural moment half-way through an interesting discussion about finance… (The truth is generally that you get people to talk about what they’re having for lunch or where they last went on holiday, but luckily the benefit of stills over video is you don’t get the audio track to accompany it).

These were a few shots for a US reinsurance company who were keen to get a few shots of the UK chief exec and the management team. We had a tight turnaround time, so being able to send digital files across the world by a secure web gallery was a huge benefit. The images were shot on the Nikon D600 (which has only been in my kit bag for a month and is slowly taking over a lot of the work from the D3), with battery-powered Elinchrom Quadras providing the lighting. A pretty light and portable set-up that meant we could quickly move around and create different scenarios. Speed is always of the essence with this sort of thing when people’s availability is generally dictated by when the next meeting or conference call is going to be (though I have to say this was one of the easiest-going and helpful chief execs I’ve work with for a while).

 

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Adding some punch to corporate groups with outdoor flash

Just after Christmas, I spent some time working with logistics company WNDirect. They were in the process of undergoing some re-branding and were keen to get some imagery to help market themselves. Part of this involved a unified style to their corporate portraiture, for use on the web and particularly for staff LinkedIn profiles. And another part involved some group shots showing what they did. One of the trucks had just come in with the new company logo, so this seemed like the obvious choice for the background to the shot of the board. It was quite a dull day so the shot would have been very flat without a bit of lighting. This is the kind of situation where the Elinchrom Quadras can really help save the day. One big Rotalux octagonal softbox provided the front light, while a small softbox from across and behind the group added some zing by spotlighting the side of the truck and providing some highlights to the back of the group. The results was a punchy group shot with a hint of  ‘Dragons Den’ attitude.

Corporate Photographer London